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13/10/2014

Media and Girls

Auteur : Millennia2025

Source : Media Smarts (Canada's Center for Digital and Media Literacy)

 

Media and Girls 

In addition to being under-represented, women are equally misrepresented: the hypersexualization of very young girls, most notably in fashion and advertising, is a disturbing trend given that these stereotypes make up most of the representations of themselves which girls and women see in the media. The pressures on girls are exacerbated by the media's increasing tendency to portray very young girls in sexual ways. The fashion industry is a major driver for this trend, commonly presenting 12- and 13-year-old girls as if they are women. Camera angles (where the model is often looking up, presumably at a taller man), averted eyes, wounded facial expressions, and vulnerable poses mimic the visual images common in pornographic media. 

 => Direct link to the article here:
http://mediasmarts.ca/gender-representation/women-and-girls/media-and-girls

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